How to Make the Most Out of LinkedIn

LinkedIn is a powerful career tool.  In this post, I’m sharing the advice I give my career mentoring clients on how to get the most out of LinkedIn.

  • Stay active. Update your status frequently.  Once a day is a good target to shoot for.  Your updates can be a blog post you’ve written, an article that interests people in your field, video or a slideshare presentation you want to share.
  • Join relevant LinkedIn groups.  Focus on three to five and stay active in them.
  • Participate in at least one LinkedIn group discussion every week.
  • Follow the influencers in your area.  Comment on their posts.  Ask them questions.
  • Send at least one new LinkedIn invite every day.  Personalize your invite — don’t use the LinkedIn’s default request.  Introduce yourself and tell the person why you want to connect with him or her.
  • Display your contact information prominently.  Make it easy for people to get in touch with you.
  • Endorse people you know for their skills and expertise.  Don’t expect them to reciprocate.
  • Put your LinkedIn profile on your business card, your email signature and on your website or blog.
  • Tweet your LinkedIn updates.
  • Include links to your blog and website on your LinkedIn profile.

LinkedIn can be a very powerful career tool — make sure you take full advantage of it.  And don’t forget to check out my LinkedIn profile at

Your career mentor,


PS — You can download a free copy of my popular career book Star Power at  When you do, I’ll begin sending you daily motivational quotes and give you a free basic membership in my career mentoring site.


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